come of age, a range of scalable highly automated and productive devices that provide users with excellent out of the box quality, support for a wide range of paper and substrates, as well as longer formats,” O’Donnell says. “No press is an island. We believe the right press choice is important, but buyers should also look to the wider eco-system; this will support the broader business including infrastructure with service and support, workflow integration and automation, and marketing automation including e-commerce, variable content publishing, and omni-channel marketing.” With this, O’Donnell offers advice for those in the market for a new toner-based machine. He says a new investment should have to pay its way by producing current work more efficiently and productively, but also look for new capabilities that attract new customers, new volume, and new profitable revenue. “It used to be quality and price but most of today’s digital presses deliver market acceptable output, and a lower price alone may not reflect the best value for the PSP or their customer,” he explains, continuing: “So, in my mind buyers should be looking in two areas.” The first of these, O’Donnell says, is so reliably. On this, they say PSPs should look for a machine with multiple special colour options, exceptional quality, and the versatility to print a huge range of applications on multiple substrates. Moreover, they say PSPs should be encouraged to broaden their horizons by investing in a press that enables business growth and diversification. There is a somewhat straightforward choice; PSPs can either buy a regular four-colour press and run with the same limitations as everyone else or invest in a digital press with greater media capabilities and six channels with ten colours. “The latter option allows them to innovate, differentiate themselves from the competition, and explore new opportunities,” Aoki and Lake say. Expanding on this, Aoki and Lake go on to highlight some of the latest options available from Fujifilm. These include the Revoria Press PC1120, which has over 150 installations in Europe alone. The machine boasts six colour channels with speciality toners that can include white, gold, silver, clear, pink, and textured finishes. There is also the ability to configure the press to print one of each both before and after CMYK laydown, with an infinite number of creative possibilities. “A significant feature of our toner-based presses is the incorporation of a static eliminator, which uniquely enables the printing of an extensive range of media, including plastic films,” Aoki and Lake say, adding: “This versatility opens up new opportunities for creative and high-impact applications. Additionally, our presses offer an expanded colour gamut, including special colours like pink, which allows for the largest printing gamut in the toner press industry.” Also from Fujifilm is the new Revoria Press GC12500, billed as the world’s first B2+ sized digital press using dry toner technology. Running at 2,500 duplex sheets per hour, Fujifilm says the device has the largest sheet size in its class at 750 x 662 mm and a segment-leading resolution of 2400 x 2400dpi. It also has a combination of unique and newly developed hardware and software technologies to optimise the B2XL print size and ensure consistent high quality and reliability. “The B2+ format press represents the pinnacle of our toner innovation and is arguably the most ambitious challenger in the market, setting new standards for what toner-based presses can achieve,” Aoki and Lake comment. Agility for Opportunities Another player in this sector is Xerox. Kevin O’Donnell, head of marketing for graphic communications and production systems in the UK, Ireland and Nordics, says toner offers PSPs the tools and agility to address multiple application types and market opportunities. “Xerox Digital toner presses have really ▲ Fujifilm says its new Revoria Press GC12500 is the world’s first B2+ sized digital press using dry toner technology Toner-based presses offer ease of operation, making them user-friendly and efficient for various printing tasks 70 email: news@printmonthly.co.uk July / August 2024 - Issue 349 Fujifilm has more than 150 completed installations of its Revoria Press PC1120 across Europe 150 TONER-BASED KIT ► Fujifilm’s Revoria Press PC1120 has six colour channels with speciality toners that can include white, gold, silver, clear, pink, and textured finishes
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