BUSINESS / NEWS 12 www.signlink.co.uk signlink signlink signlinkmagazine Issue 252 - April / May 2024 Following its acquisition by US graphics company Moss, branding and signage specialist, MacroArt has announced its transition to the Moss brand. MacroArt has emphasised that the new change is more than a rebranding and is a “strategic positioning” which embodies Moss’ “stronger together” ethos. Moss’ production facilities in the US, Germany, Poland, and now the UK enable the organisation to provide support for clients on a national and international basis. Both MacroArt and Moss work with some of the world's biggest brands and agencies to create experiential, entertainment, sport, and retail-focused solutions. SignLink recently spoke with managing director of MacroArt, Michael Green, about the acquisition, how it came about, and what it means for the company going forward. You can check out the full interview on our Sign7 YouTube channel (QR code on P04). The official launch of Moss in the UK will take place on April 10th with sister business Aluvista, which specialises in modular systems and fabrication for tension fabric framing, also moving to the Moss name at the same time. Jason Popp, president, and chief executive officer of Moss, says: “Moving to the Moss name in the UK continues our global strategy of building high-quality branded experiences for clients. “We are place makers, and we want people to feel that excitement and experience wherever they are in the world.” Green adds: “We are proud of our history and the reputation we won as MacroArt. Now, as Moss, we only see this increasing, delivering creative, innovative, and sustainable solutions, supported by both the strength of our team and the wider capabilities of being part of a global group. These are exciting times!” MacroArt to fully transition to Moss brand Members of the UK MacroArt team outside Moss’ Chicago headquarters A state-of-the-art print facility has launched at the former Gardners site in Cardiff in the form of Titchfield Media. Gardners was bought by the tumultuous PFI Group in August 2022 with all 102 staff moving over to the group. However, in November 2023, the company went into administration. Titchfield Group has now acquired all the printing presses and other assets including staff from the former Gardners print site along with a new lease. The group offers a range of solutions from digital LED screens to consultancy for landlords accessing the out-of-home (OOH) advertising market. Titchfield Media now operates from a 67,000sq ft facility with 30 staff members led by managing director Adrian Hallett. The company is said to have the capacity and capability to be a “major player” in the OOH and premium retail print and event sectors. Nigel Brunt, founder of Titchfield, says: “The former team from Gardners are now perfectly positioned to deploy their accumulated experience of over 650 years of industry knowledge and their unrivalled technical resources. “Enabling our capabilities in two fast-growing and profitable sectors of the print market: outof-home and premium retail and events, this is an exciting development.” Titchfield Media launched at former Gardners site Managing director Adrian Hallett will lead the 30-strong steam at Titchfield Media Quadrant2Design expands its business premises Exhibition stand design and build contractor, Quadrant2Design, has expanded its premises with the addition of a new building. Based in Poole, the premises are at the Fulcrum Industrial Estate on Vantage Way and the expansion is said to mark a significant milestone in the company’s 23-year history. Having operated in the current building since 2014, Quadrant2Design has gradually increased its floorspace by expanding mezzanine floors and installing racking to accommodate new equipment. Last year, described as a UK first, the company took delivery of a JETRIX XGR320 UV printer for the production of Photo Floors. Now with the addition of the new building, Quadrant2Design has created a dedicated logistics hub which will enable it to receive and inspect exhibition stand hardware and customer graphics after being at exhibitions. This is in line with the company’s commitment to delivering high-quality, modular, and reusable exhibition stands. Andrew Carney, company director of Quadrant2Design, says: “This natural expansion reminds us of the company’s physical growth, a tangible representation of our successful business model. Obviously, it makes me feel very happy we’ve grown whilst remaining extremely profitable as a company.” By Carys Evans By David Osgar By David Osgar
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