For the immediate future, Jullings believes that modular signage will continue to be an important part of modern built environments, picking up on the sustainable qualities associated with this type of signage as one of its most important and stand-out selling points. “Where other signage systems will need to be continually replaced as the use of the building evolves, modular signage allows for smaller changes to specific elements of the signage, rather than needing to replace the entire scheme, helping to reduce costs and waste,” Jullings explains. “We are also seeing a continued focus on the environmental impact of building that are available from Nova at 100mm, 150mm, and 200mm deep. “Further visual options can be achieved using the quad post to make up V-shaped and triangular formations; the V carrier allows for multiple angles to be achieved,” Sperring says, adding: “Box 78 is an extrusion that, when married with the square or D post, enables the panel to be the same depth as the post, perfect for small monolith signs. “All posts accept a standard steel insert that gives them further strength if more than 3,000mm out of the ground. This makes it ideal for use in particularly windy locations. Similarly, all of the posts accept a reversible infill to fill the space below the panels. “Our pole and plank systems are finished off with colour-matched aluminium end caps for a seamless look.” Freedom of choice Elsewhere, xsign offers a range of signage services including modular signage. Marketing manager Tom Jullings says demand for modular signage is growing and the company is in a strong position to capitalise on this increasing interest. “We have been keen to demonstrate to our clients the benefits of modular signage,” Jullings says, adding: “Modular signage can offer all of the aesthetics that make signage an important part of a design scheme whilst performing the necessary function that signage needs to perform in modern built environments. “That is why the company has invested a lot of energy in developing our patented range of modular signage products, so that we are in a stronger position to specify signage schemes that give architects, designers, and building managers more freedom of choice.” In terms of the areas that are seeing the most demand, Jullings explains that xsign works closely with a number of higher education institutions and student residential developers. He adds that as the UK continues to grow in popularity as a world-class education provider, investment in facilities, and as such products like modular signage, will continue over the next five to ten years. design. Xsign is using planet-friendly inks and printing methods, plus adopting ISO 14001 protocol to ensure we are operating in line with the commitments of our customers.” Looking to the most popular modular sign products available from xign, Jullings has little hesitation in pointing to its Jigsaw solution, saying that this is a perfect example of an engineered directory modular signage system that allows for the easy changing of panels should information about the building change. “Whilst the initial concept of Jigsaw was created in 2000 by company chief executive and British architect Mark ShawSmith, the product has seen continual development such that the system can be combined with a greater variety of print methods,” Jullings says. “Architects and designers aren’t limited by a small suite of material finishes, as the Jigsaw system can be used in conjunction with thousands of material finishes, paints, architectural foils, and print techniques. Returning demand When discussing modular signs, it is only fair to extend the conversation to modular stand builds in the events and exhibitions sectors, both of which have enjoyed a huge resurgence in the aftermath of the pandemic. Very Displays is heavily involved with this sort of work, designing and supplying indoor and outdoor display solutions across a range of areas. Kirsty Corcoran, marketing manager at Very Displays, says when inquiries for modular sign systems come in, minds at the company immediately go to modular exhibition systems, ranging from traditional shell schemes to bespoke built walling for exhibitors at trade shows or events. With the return of events and exhibitions over the past year or so, demand for these systems has rocketed. “We are finding demand for a more portable and easier to use system that still gives the same stylish and impactful stand without the big stand build,” Corcoran explains, adding: “The market is seeing other options becoming available from SEG application AMP walls to SEG Fabric Pop Ups. ▲Nova Aluminium says there is steady demand for pole and plank systems We often find demand remains consistent for pole and plank systems; they’re regularly used in a variety of settings, including commercial, retail, education, and healthcare The initial concept of xsign’s Jigsaw solution was created in 2000 by chief executive and British architect Mark Shaw-Smith Factoid 66 www.signlink.co.uk Issue 245 - April / May 2023 BUSINESS OPPORTUNITIES / MODULAR SIGN SYSTEMS
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